Bling is dead, long live the Bling
One of the big stories on the fashion front from the Golden Globes is an apparent shift away from large and flashy jewelry toward jewelry in a more classic, subdued style. Of course, the big name designers still rule the day--regular readers of this site will remember the partnership between Kanye West and Jacob the Jeweler. And for many people outside Hollywood, the idea that jewelry costing millions, even mere tens of thousands of dollas is modest might seem a bit of a stretch.
The real story amidst the shift from hunks of gold to diamonds & platinum is the growing trend toward message jewelry. Some of this is rooted in a specific religious tradition, like the ubiquitous crosses and West's religious line. Others seek to portray more universal values, such as the popular Love and Pride collection. Whatever one's faith belief is in--and it might be the answer to the flagging growth of jewelry sales in today's retail market.
